At Gelatissimo, every new store is powered by passionate people, and our newest franchisee in Fremantle, Imelda, is no exception.
Bringing premium gelato and vibrant energy to one of Western Australia’s most iconic coastal hubs, Imelda’s store is already making its mark, and it’s a story that’s set to inspire future franchise partners looking west.
Inspired by Quality and Experience
For Imelda, the decision to invest in Gelatissimo came down to two key things: the strength of the brand and the quality of the product.
With its premium, freshly made gelato and an ever-evolving range of flavours, Gelatissimo stood out immediately. But beyond the product, it was the brand’s focus on creating a fun, vibrant customer experience that really sealed the deal, something that resonates across all ages and occasions.
Built on a Strong Hospitality Foundation
With a background in hospitality and customer service, Imelda’s move into franchise ownership felt like a natural progression.
Her experience in fast-paced environments, managing teams, and delivering exceptional customer service gave her the confidence to take on the day-to-day operations of running a store, while maintaining the high standards Gelatissimo is known for.
Why Fremantle?
Few locations capture the spirit of Western Australia quite like Fremantle.
Known for its beachside lifestyle, bustling markets, and year-round events, Fremantle offers a unique mix of locals and tourists. It’s a community-driven destination with strong foot traffic and a welcoming atmosphere, making it the perfect home for a Gelatissimo store.
Since opening, Imelda has felt an incredible level of support from the local community, reinforcing just how strong the opportunity is in WA.
Supported Every Step of the Way
One of the standout parts of Imelda’s journey has been the onboarding experience.
From initial training through to store setup and launch, the Gelatissimo team provided structured, hands-on support at every stage. For a first-time franchisee, this level of guidance made all the difference, ensuring a smooth transition into business ownership.
The Sweetest Rewards
While opening a new store is no small feat, the rewards have been immediate and meaningful for Imelda.
From seeing customers return with friends and family, to building and developing a strong team culture in-store, the experience has been both fulfilling and motivating. Creating a space where people can come together and enjoy great gelato has quickly become the highlight of her journey.
For those considering a move into franchising, especially in Western Australia, Imelda shares a simple message:
“It’s a great opportunity if you’re passionate about hospitality and willing to put in the work. With strong brand support, a great product, and a proven system, success comes down to staying committed, being hands-on, and enjoying the journey.”
Enquire today about owning your own Gelatissimo.
